{"id":66,"date":"2013-04-12T13:37:03","date_gmt":"2013-04-12T13:37:03","guid":{"rendered":"http:\/\/youthforservice.org\/?page_id=66"},"modified":"2013-04-12T13:37:03","modified_gmt":"2013-04-12T13:37:03","slug":"promovarea-anvelopelor-cu-noua-eticheta-ue","status":"publish","type":"page","link":"http:\/\/youthforservice.org\/promovarea-anvelopelor-cu-noua-eticheta-ue\/","title":{"rendered":"Promovarea anvelopelor cu noua eticheta UE"},"content":{"rendered":"

\"Promovarea<\/a>Fiind un produc\u0103tor de anvelope<\/a>, indiferent de vechimea pe care o ave\u021bi pe aceast\u0103 pia\u021b\u0103, ar trebui ca serviciile dumneavoastr\u0103 s\u0103 satisfac\u0103 nevoile clien\u021bilor dumneavoastr\u0103. \u00cens\u0103 cum reu\u0219in s\u0103 ne satisfacem clien\u021bii la un nivel c\u00e2t mai \u00eenalt astfel \u00eenc\u00e2t compania de anvelope pe care o \u00eentreprindem s\u0103 ajung\u0103 sa fie prima \u00een topul acestei pie\u021be?<\/p>\n

V\u0103 vor fi prezentate \u00een cele ce urmeaz\u0103 c\u00e2teva metode prin care v\u0103 pute\u021bi satisface clien\u021bii \u0219i datorit\u0103 acestor metode compania dumneavoastr\u0103 va prospera, va avea succes \u0219i va fi una de top, iar \u00een cazul \u00een care sunte\u021bi deja o companie de top, aceste metode v\u0103 vor oferi o perspectiv\u0103 nou\u0103 asupra concuren\u021bei, clien\u021bilor \u0219i pie\u021bei. Toate aceste metode sunt cu referire la pia\u021ba produc\u0103torilor de anvelope, \u00eens\u0103 este posibil s\u0103 func\u021bioneze pentru orice alt\u0103 pia\u021b\u0103.<\/p>\n

\u00cen primul r\u00e2nd, sunt recomandate sondajele, acestea reprezent\u00e2nd o prim\u0103 metod\u0103 prin care v\u0103 pute\u021bi satisface clien\u021bii. Sondajele, at\u00e2t online <\/a>c\u00e2t \u0219i offline, sunt mereu bine venit \u0219i ele ar trebui f\u0103cute lunar, dac\u0103 nu chiar s\u0103pt\u0103m\u00e2nal pentru a furniza servicii c\u00e2t mai bune clien\u021bilor dumneavoastr\u0103. Cum anume ne ajut\u0103 sondajele? Putem observa aceast\u0103 strategie pun\u00e2ndu-ne \u00een locul clientului. G\u00e2ndi\u021bi-v\u0103 c\u0103 dumneavoastr\u0103 v\u0103 dori\u021bi s\u0103 cump\u0103ra\u021bi o anvelop\u0103, ce anume v-a\u021bi dori ca anvelopa respectiv\u0103 s\u0103 con\u021bin\u0103? V-a\u021bi dori ca anvelopa s\u0103 aib\u0103 o aderen\u021b\u0103 bun\u0103? S\u0103 fie rezistent\u0103? \u0218i \u00eentreb\u0103rile ar putea continua, \u00eens\u0103 pentru a avea acces la c\u00e2t mai multe \u00eentreb\u0103ri care s\u0103 defineasc\u0103 anvelopa dorit\u0103 de clien\u021bii dumneavoastr\u0103, trebuie \u00eenainte de toate s\u0103 v\u0103 pune\u021bi \u00een pielea lor.<\/p>\n

\u00cen al doilea r\u00e2nd, ca o a doua metod\u0103 prin care v\u0103 pute\u021bi atrage clien\u021bii \u00een achizi\u021bionarea unei anvelope, ar fi crearea unei comunit\u0103\u021bi online precum Anvelomag.ro<\/a>, aceasta av\u00e2nd \u00eentr-un fel rolul unui sondaj, \u00eens\u0103 cerinte\u021be clien\u021bilor dumneavoastr\u0103 ar fi aici mult mai detaliate.<\/p>\n

\u00cen comunitatea respectiv\u0103 a\u021bi putea manipula subiectele, adres\u00e2nd \u00eentreb\u0103ri pe diferite subiecte, aceste \u00eentreb\u0103ri fiind forumate \u00een felul urm\u0103tor \u201eConsidera\u021bi c\u0103 anvelopele X sunt calitative? Ce anume ar trebui \u00eembun\u0103t\u0103\u021bite la acestea? Le considera\u021bi accesibile?\u201d, iar in acest mod ve\u021bi afla p\u0103rerea clien\u021bilor dumneavoastr\u0103 \u00eentr-un timp mult mai scurt \u0219i ve\u021bi putea ac\u021biona mult mai repede \u00een acest sens.<\/p>\n

Totodat\u0103, comunit\u0103\u021bile au \u0219i o parte negativ\u0103 deoarece nu v\u0103 pute\u021bi controla membri a\u0219a cum a\u021bi dori dumeavoastr\u0103, \u00een comunitatea respectiv\u0103 put\u00e2nd fi prezent\u0103 \u0219i concuren\u021ba, aceasta venind cu tot felul de p\u0103reri negative.<\/p>\n

\u00cen al treilea r\u00e2nd \u0219i de asemenea cea mai util\u0103 \u0219i sigur\u0103 metod\u0103 ar fi s\u0103 v\u0103 studia\u021bi concuren\u021ba. Aceasta se face prin dou\u0103 modalit\u0103\u021bi.<\/p>\n

Prima ar fi manipularea sondajelor din prima metod\u0103 cu \u00eentreb\u0103ri de genul \u201eCe anume v\u0103 nemul\u021bume\u0219te la o anvelop\u0103 \u0219i dac\u0103 a\u021bi observat una din aceste detalii care v\u0103 nemul\u021bumesc la una din companiile produc\u0103toare?\u201d. Iar o alt\u0103 modalitate prin care v\u0103 pute\u021bi studia concuren\u021ba este s\u0103 achizi\u021biona\u021bi anevlope de la o alta companie produc\u0103toare \u0219i s\u0103 le studia\u021bi produsele, iar \u00een urma studiilor f\u0103cute s\u0103 aduce\u021bi un plus anvelopelor dumneavostr\u0103.<\/p>\n

Fiecare dintre aceste metode au scopul de a mul\u021bumi clientul \u0219i de a-l face s\u0103 cumpere de la dumneavoastr\u0103, pentru c\u0103 \u00een cele din urm\u0103 datorit\u0103 clien\u021bilor, compania dumneavoastr\u0103 se afl\u0103 \u00een topul pie\u021bei respective.<\/p>\n

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Fiind un produc\u0103tor de anvelope, indiferent de vechimea pe care o ave\u021bi pe aceast\u0103 pia\u021b\u0103, ar trebui ca serviciile dumneavoastr\u0103 s\u0103 satisfac\u0103 nevoile clien\u021bilor dumneavoastr\u0103. \u00cens\u0103 cum reu\u0219in s\u0103 ne satisfacem clien\u021bii la un nivel c\u00e2t mai \u00eenalt astfel \u00eenc\u00e2t compania de anvelope pe care o \u00eentreprindem s\u0103 ajung\u0103 sa fie prima \u00een topul acestei […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":[],"_links":{"self":[{"href":"http:\/\/youthforservice.org\/wp-json\/wp\/v2\/pages\/66"}],"collection":[{"href":"http:\/\/youthforservice.org\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"http:\/\/youthforservice.org\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"http:\/\/youthforservice.org\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/youthforservice.org\/wp-json\/wp\/v2\/comments?post=66"}],"version-history":[{"count":0,"href":"http:\/\/youthforservice.org\/wp-json\/wp\/v2\/pages\/66\/revisions"}],"wp:attachment":[{"href":"http:\/\/youthforservice.org\/wp-json\/wp\/v2\/media?parent=66"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}